Greg Mcfee 
Productboard, a leading product management software company founded in 2014, has announced its Series C funding round of $72 million. This round was led by Atomico, with participation from existing investors including Index Ventures and Koen Kuijpers. The investment will fuel product innovation to further empower product teams to develop the products that define their industries.
Productboard has seen great success since its founding six years ago. By enabling data-driven product discovery through insights-backed approaches, Productboard has enabled over 1,400 companies worldwide – including Peloton, Asana, Postmates and Twitch – to define their industry through the progression of their products. With this latest injection of capital, Productboard looks to expand its capabilities while focusing on driving customer success by delivering exceptional experiences backed by a commitment to data-driven decision making and operational efficiency.
With this new funding Productboard plans to increase both the rate of development and innovation around core product features and extend their industry leadership across adjacent markets such as Business Intelligence (BI), design collaboration tools (Sketch + Figma) and analytics offerings such as Spark & Looker Integration. In addition the company is considering acquisitions of companies in complementary markets to accelerate growth and ensure that customers can consistently leverage the best-in-class technology from all aspects of intelligent product development teams.
Productboard Announces $72M in Series C Funding to Fuel Growth and Product Innovation
Productboard is a product innovation platform founded in 2014 to help product teams build better products. Founded by CEO Hubert Palan, Productboard helps teams prioritise what they need to build and plan their product roadmap with data-driven insights.
Recently, Productboard announced a $72M Series C funding round led by Goldman Sachs, to fuel growth and product innovation. This article will provide an overview of Productboard for those looking to better understand the platform.
What is Productboard?
Productboard is an end-to-end product management platform designed to help innovators make products customers love. It provides everything teams need to design, develop, launch, and measure the success of their product — all in one place.
With its intuitive drag-and-drop interface and powerful collaboration features, Productboard simplifies sharing ideas, prioritises features, and builds successful products with speed and agility. It enables teams to understand stakeholders’ needs to build the right product faster — no matter how complex the problem or market.
Productboard’s customers range from Fortune 500 companies to emerging startups who use it to manage their entire product lifecycle from idea to launch, incorporating user feedback at every stage. With its newly announced $72M Series C funding round, Productboard will continue investing in improving the platform for teams across industries who strive to make products customers love.
What are its key features?
Productboard offers a suite of product management tools for companies to efficiently manage their product strategy, streamline the entire development cycle, and quickly develop better products. Its key features include:
• Roadmap Planning: Productboard enables teams to plan their product roadmap visually and collaboratively. Users can span strategic objectives across releases or create detailed plans of upcoming user stories or activities. They can also easily adjust the order of plans using drag-and-drop functionality and assign teams to execute planned activities.
• User Story Mapping: With Productboard’s user story mapping feature, users can map customer requirements before building them into product features. This helps users visualise which customer journey should be implemented and provides context for the development pipeline process.
• Feature Requests Management: The tool allows users to manage client feature requests throughout product planning and building processes. This helps them prioritise different tasks with an easy-to-understand view of all requested features with votes from customers that matter most to the end user experience.
• Issue Tracking: Productboard’s issue tracker allows users to structure issue tracking for engineers across all stages of bug resolution, helping them prioritise tasks faster and get real-time bug tracking insights as they go over different stages like open/pending/done.
• User Engagement Insights: The underlying value proposition of Productboard is its ability to provide a 360 degree view on customer engagement insights around your product. It brings together data points from various sources across essential suite components such as ratings, reviews, retention rate and bugs – giving deep understanding on each brand engagement touchpoint at any time in the development cycle process.
Productboard’s Series C Funding
Productboard, the leading product management platform, announced today that it has raised $72 million in its Series C round of funding.
The proceeds will fuel further growth and product innovation, allowing Productboard to expand its reach and impact. This new round of funding brings the total investment in Productboard to $136 million.
What is the funding for?
Productboard, the product management platform, has announced today $72 million in Series C funding led by Goldman Sachs Growth Equity and Atomico. This latest round of funding will be used to further grow its user base, invest in new products, fund innovation initiatives and scale its operations worldwide.
The investment reflects Productboard’s rapid growth over the past year as organisations increasingly turn to its platform to address their complex product challenges. As a result, the company has seen significant demand across industries; especially from organisations in heavily regulated industries that require a more sophisticated approach to meeting customer needs. In addition, Productboard’s innovative product features are becoming increasingly integral for companies launching large new products and managing them over time.
Productboard will use this Series C Funding to expand its teams in Prague, San Francisco and Barcelona, add key personnel within sales and marketing, and continue investing in a comprehensive suite of features for product leaders including goal setting and roadmaps; better insights on usage data; ideas boards; evidence data collection tools with eDiscovery capabilities; custom reports; advanced segmentation filters; monetization resources; support for multiple languages at once; an open API with SSO integrations.; expanded technical documentation resources ;and many other customised tools. Productboard also plans to use this target funding to develop novel collaboration opportunities/tools with found customers—all designed around driving successful outcomes while making teams more efficient.
What will the funding be used for?
Productboard’s Series C funding will primarily be used to expand globally and fuel product innovation. The $72 million in new capital will enable the company to build its international presence, with plans to establish offices across North America, Europe, and Asia.
The funds will also allow Productboard to invest in hiring key roles, such as product designers, managers, customer experience specialists, data scientists and engineers. In addition, the funds will help extend their reach across multiple channels including webinars and virtual events for thought leadership initiatives.
Most importantly, Productboard said it will use its Series C funding to enhance its core mission: crafting intuitive product management experiences for software teams that harness data-driven insights. So they can prioritise quickly, build better products faster and delight customers with each new release. This means even more powerful customer research tools are on the way that let teams focus on customer-centric product design strategies designed around each user’s context and needs.
Productboard is a product management platform used by global companies such as Slack and Trello that empowers digital product builders with customer insights at every stage of the development process. In just three years since launching in 2016, Productboard has grown exponentially with over 1 million users from over 10,000 teams worldwide using it to manage their digital products.
Benefits of Productboard
Productboard, a product experience platform, recently announced $72M in Series C funding to fuel its growth and product innovation.
This funding will enable Productboard to continue to provide its users with interesting capabilities to help them build better products.
Let’s take a look at some of the benefits Productboard offers.
How will Productboard help companies?
Productboard, a product analytics and insights platform, recently announced the close of their Series C funding round of $72 million. The funding was led by Iconiq which follows the $20 million Series B raise last year. This newly acquired capital will further nurture growth and help companies innovate within the product-management space.
Productboard enables product teams to build and launch better products faster by leveraging customer data, market analysis, and all stakeholders’ feedback in a single platform. Customers can seamlessly incorporate customer feedback across multiple sources into centralised profiles for quick analysis and actionable insights for PMs, designers, UX researchers and customer experience teams. Productboard’s unique ability to provide dependable insights from end users makes it an invaluable tool in building great products faster with customer-centric user experiences to fuel business growth.
Using Productboard’s platform, customers can filter through feedback quickly without manually sifting through hundreds of emails or survey forms. Insights are automatically surfaced based on prediction triggers meaning you don’t have to wait for data points on their initiative. Additionally, solution maps allow customers to have an easy view into how competitors are also addressing similar problems when making decisions about your solution design/UX strategy quickly; something that is highly favoured amongst cutting-edge companies as it vastly speeds up decision making processes with visual clarity into various solutions all in one place.
With this additional influx of capital secured, Productboard plans to continue expanding its engineering team and onboarding new members onto its ranks by hiring already experienced product-driven individuals and newcomers eager to switch careers into the space —a welcome development for those looking for bigger opportunities! With the leading tech giants like Google, Apple and Amazon upping their investment game into software playgrounds; Productboard continues disrupting a competitive landscape within multi billion dollar industry while accelerating product innovation success stories at every turn!
What will be the impact of Productboard?
Productboard, a product management platform, recently announced that it has secured $72 million in Series C funding. This new round of funding will help the company fuel its growth and drive product innovation. The funds will also extend Productboard’s global leadership position and expand its customer base to further penetrate strategic markets.
The company provides a comprehensive data-driven tool for product teams to manage the entire product lifecycle, from planning, prioritising, and launching features to capturing feedback and monitoring the performance of their products. In addition, Productboard aims to ensure product decisions are based on deep customer understanding and insights.
Productboard’s new funds will enable them to invest more in their technology platforms and continue their rapid expansion across customer profiles, geographies, and industries worldwide. With this added capital, Productboard looks forward to continuing its mission of building an all-in-one platform for product teams (product managers, stakeholders & everyone else) that makes it easier for them to deliver exceptional customer experiences & ultimately drive growth in their organisations.
This new influx of capital also helps emphasise Productboard’s commitment as a trusted partner for customers worldwide looking for advanced ways to create value with better customer experience & build products they love while managing at scale — almost no matter how intricate or complex the underlying processes may be.
tags = Productboard, $72M in Series C Funding, Fuel Growth and Product Innovation, Tiger Global, customer-centric product management platform, productboard tiger 137m wiggersventurebeat, Hubert Palan, Zoom and JCDecaux
