The Epic v. Apple ruling permanently stops Apple from blockading third-party purchasing
The Epic v. Apple ruling permanently stops Apple from blockading third-party purchasing, opening the door for more competition in the App Store and potentially making it easier to get apps outside of the official stores.
The epic vs apple lawsuit update is the court ruling that has decided to stop Apple from blocking third-party purchasing.
Happy Friday, and happy yet another chapter in the Epic-Apple dispute, as Yvonne Gonzalez-Rogers, the judge in the Epic v. Apple antitrust case, delivered her decision today.
Epic sued Apple in 2020, using Fortnite as a pawn in a pre-planned effort to compel platforms like Apple and Google to enable it to circumvent their lucrative protectionist rules that prohibited third-party direct payments. As a consequence, Fortnite was removed from all platforms, as well as an anti-monopoly lawsuit and countersuit that irritated almost everyone for the last year.
While Gonzalez-Rogers could not “conclude that Apple is a monopolist” under current law, she did agree that the company has been “engaging in anti-competitive conduct” under California competition law via “anti-steering provisions” and “incipient antitrust violators,” saying that while she could not “conclude that Apple is a monopolist” under current law, she could “conclude that Apple has been engaging in anti-competitive conduct” via “anti-ste
“In addition to In-App Purchasing, [Apple is] permanently restrained and enjoined from prohibiting developers from including in their apps and metadata buttons, external links, or other calls to action that direct customers to purchasing mechanisms, and (ii) communicating with customers through points of contact obtained voluntarily from customers through account registration within the app.”
Apple’s reaction to the decision is somewhat deceptive in that it only mentions the antitrust aspect. Apple said earlier today that it will not let Epic back on the platform in reaction to new South Korean law that would compel platforms like Apple and Google to enable alternative IAP methods, at least until Epic decides to “play by the same rules as everyone else.”
The whole decision is almost 200 pages long, so if you don’t have anything better to do with your afternoon, read it. Unfortunately, we won’t be covering the topic again for a while, since the Epic v. Google lawsuit has yet to commence, and the appeals are expected to drag on for a long time.
The epic vs apple court hearing live is a ruling that has been made against Apple. This ruling will permanently stop Apple from blocking third-party purchasing.
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